More Reasons to Blog

Posted on October 24, 2006 
Filed Under Web Programming

Blogging is becoming less and less of a fad and more and more of an almost necessity as people’s expectations change with the changing media around us.  I’ve enjoyed the various articles that my friend over at Microexplosion has posted on his blog and the latest one is another example of the reason TO blog using a real-life example.

Here’s an exerpt. [ click here to read the full article ]

I’m more convinced than ever that a blog is for every organization in some form or fashion. Just yesterday I was talking to a friend who’s a pediatric dentist. I was telling her that a blog will allow her to differentiate her practice from the others here in town. Whereas the other guys will give the standard “here’s what we do” and “here’s why we’re different” and “here’s where we’re located” information, a blog can say all of those things with personality. In fact, that’s exactly what sets blogs apart from standard websites…they have personality… [ click to read more ]

What does it mean for non-profits?  As Bill Seaver addresses on his blog, it’s about differentiation - setting yourself apart and giving your organization some personality.  Of course, one of the caveats of this is that it requires you to have some decent writing abilities but don’t let that stop you.  There’s plenty of ghost-writers out there or good editors that can polish up your message so you can truly communicate your heart and your passion.

There are some great blog tools out there which are FREE.  If you don’t know where to start, give me a holler and I’ll point you in the right direction.

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